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cat scratching carpet
Worth a lookShows a sweet-spot price point ($22.20 avg), but a small market ($101K/yr) keeps it on the watch list.
Avg price
Great$22.20avg listing price — sweet spot $15–$100
Price range
Great$10.01–$60.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.3%return rate — above 6% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Good+20.3%90-day search growth — must beat 0% to launch
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,571avg incumbent reviews — the moat a new listing must climb
Market size
Okay$101K$101K/yr · 136K searches