51
cat litter spray
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$12.99avg listing price — sweet spot $15–$100
Price range
Good$5.99–$27.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+29.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,116.43avg incumbent reviews — the moat a new listing must climb
Market size
Okay$222K$222K/yr · 155K searches
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad99%top-5 brand share — brand-locked demand