50
burts bees dog
Worth a lookShows low returns (0.2%), but a deep review moat (21,160 avg reviews) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Avg price
Great$17.57avg listing price — sweet spot $15–$100
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Price range
Good$4.75–$35.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.1%90-day search growth — must beat 0% to launch
Market size
Bad$91K$91K/yr · 62K searches
Review moat
Bad21,159.75avg incumbent reviews — the moat a new listing must climb