73
bully sticks
Worth a lookShows a $12.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$12.4M$12.4M/yr · 3.0M searches
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible14.6%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$28.57avg listing price — sweet spot $15–$100
Price range
Great$8.50–$67.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Bad6,175.09avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.9%90-day search growth — must beat 0% to launch