47
bird vitamins
Skip itA small market ($60K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.34avg listing price — sweet spot $15–$100
Price range
Good$2.44–$32.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Okay1,641.38avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-8.6%90-day search growth — must beat 0% to launch
Market size
Bad$60K$60K/yr · 47K searches