43
betta fish food
Skip itPrices mostly outside the sweet spot ($2.85–$11.11) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Incredible17.1%search→purchase rate — share of searches ending in a sale
Market size
Good$682K$682K/yr · 616K searches
Review moat
Okay3,345.64avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand
Avg price
Bad$6.48avg listing price — sweet spot $15–$100
Price range
Bad$2.85–$11.11cheapest to priciest tracked listing — scored on the share inside $15–$100