52
yard
Worth a lookShows a sweet-spot price point ($25.26 avg), but weak search conversion (0.7%) keeps it on the watch list.
Avg price
Incredible$25.26avg listing price — sweet spot $15–$100
Growth
Great+85.9%90-day search growth — must beat 0% to launch
Price range
Great$9.68–$48.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 6% kills the launch gate
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Good1,237.78avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Okay$105K$105K/yr · 609K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale