49
yard letters
Skip itA small market ($15K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+115.4%90-day search growth — must beat 0% to launch
Avg price
Incredible$45.83avg listing price — sweet spot $15–$100
Price range
Good$4.98–$123.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,181.25avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.2%return rate — above 6% kills the launch gate
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$15K$15K/yr · 78K searches