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skate guards
Skip itSoft demand (-63.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$26.03avg listing price — sweet spot $15–$100
Price range
Great$8.95–$64.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.7%return rate — above 6% kills the launch gate
Market size
Good$368K$368K/yr · 497K searches
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Okay3,681.33avg incumbent reviews — the moat a new listing must climb
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-63.0%90-day search growth — must beat 0% to launch