Food Journal
FailDemand is soft, at -15.9% this quarter, so Food Journal is a Fail.
- Flapen Score
- 47 / 100Ranks 197 of 426 Office Products niches · on the category median47
- Market size
- $280K/yr622K searches / yr
- 90-day growth
- -15.9%search demand this quarter
- Competition
- 59%top-5 click share · 16 brands · 20 sellers
Flapen Score
Food Journal against its category
The dotted line is the Office Products average. Past it, Food Journal is stronger. Inside it, weaker.
Market
The Food Journal market on Amazon at a glance
Shoppers on Amazon United States searched for Food Journal 622K times last year and spent an estimated $280K. The top 5 brands take 65% of clicks. Demand peaks in Jan. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 622K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $280K a year.
- Searches, last 12 months
- 622K
- Growth, 90 days vs prior 90
- -15.9%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $280Ka year
- Peak month
- January1.8× the quietest month
- Top search term
- food journal209K searches a year
02 · Price
A sale here is worth $12.87.
Listings sell for $12.87 on average, from $6.73 to $24.89. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $12.87 that is $10K to $13K a year per listing.
- Average price
- $12.87under the $15 to $100 sweet spot
- Price range
- $6.73–$24.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $10K–$13K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #347 within Personal Organizers. It carries 945 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 4.8%
- Average rank
- #347in Personal Organizers
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 945per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Food Journal products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
20
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
59%
Top 20: 99%
Open market
31%
- Brand 131%
- Brand 215%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Food Journal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.8×
Search terms
Top Food Journal search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- food journal209K/yr
- food diary76K/yr
- food journal for women weight loss60K/yr
- food journals for tracking meals31K/yr
- food diary journal19K/yr
- food log23K/yr
- food log journal24K/yr
- food tracker journal25K/yr
- food tracker21K/yr
- calorie tracker journal17K/yr
Reviews and returns
What reviews say buyers love and hate about Food Journal
We read the reviews and the return reasons for every product selling here.
“Price is just a little high for the value”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Food Journal questions
Answered from the same tracked data.









