food journal
Skip itSoft demand (-15.9% this quarter) — this niche doesn't clear our bar today.
Returns
Good2.1%return rate — above 6% kills the launch gate
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good944.71avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.87avg listing price — sweet spot $15–$100
Price range
Good$6.73–$24.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$280K$280K/yr · 622K searches
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-15.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, food journal is a $280K/yr Amazon United States market (622K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan. Verdict: Skip it — 47/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 20K–25K
- avg 750–1,000/product
- Revenue / yr
- $257K–$322K
- units × avg price
- Launch success
- 20%
- 1 of 5 new (360d)
- Conversion rate
- 3.5%
- Avg BSR
- #347
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 4.8%
- Avg brand age
- 36 months
- Avg seller age
- 171 days
Competition
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
20
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
59%
Top 20: 99%
Open market
31%
- URSUNSHINE31%
- HAMIEW15%
- Gethelud8%
- EPEWIZD6%
- Clever Fox5%
- ceiba tree5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.9% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.8×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Food Journal - Journal for Women Weight Loss 5.8 x 8.3 6 Months Meal Planner to Count Calories Health Journals for Women/Men Keep Healthy Diet & Achieve Fitness Goals - Rose Gold
URSUNSHINE$10.014.6★671 rev
Food Diary and Symptom Log Book for Tracking Meals Bowel Movements Sleep Reactions - Bristol Stool Chart Notebook Journal for Low FODMAP IBS Allergies Intolerance - Keto Paleo Whole30
HAMIEW$14.084.7★153 rev
Food Journal Diary 52 Sheets Spiral Bound Meal Planner Healthy Eating Tracker-Protein Calories Carbs Fat Water Tracker Food Log for Weight Loss & Fitness Daily Nutrition Diary
Gethelud$6.734.4★97 rev
Food Diary and Symptom Log - Track How Your Diet Affects Your Symptoms | for IBS Allergies Intolerance Crohns/IBD | A5 (5.8 x 8.3) Spiral Bound
OptiLiving Publishing$16.924.5★387 rev
Nextnoid Hardcover Fitness & Food Journal - Nutrition & Workout Planner for Men & Women - A5(5.7 x 8.3) Sturdy Workout Log Book to Track Diet Gym & Home Workouts
Nextnoid$21.434.8★2,555 rev
Newest
by launch date
180 Pages Food Diary & Symptom Log Book Meals Bowel Movements Sleep Tracking with Bristol Stool Chart Daily Food Journal and Gut Health Tracker for IBS Low FODMAP Allergies & Intolerance
OKIO$8.035 rev
Kerixi Food Diary and Symptom Log For Tracking Three Meals A Day Sleep Bowel Movements etc/Journal Symptoms Tracker Spiral Bound
Kerixi$7.9235 rev
Food Diary & Symptom Log Book Daily Food Journal & Gut Health Tracker for IBS Low FODMAP Allergies & Intolerance 2-Page Layout for Meals Sleep Mood Bowel Movements Fiber Sugar & Blood Pressure Keto Paleo Whole30 A5 Spiral Planner
mqajdv$10.8445 rev
Food Journal & Workout Log Book: Daily Fitness Tracker & Food Diary with Calorie Counter | Exercise Planner Fitness Journal for Gym Yoga Weight Loss Goals | Workout Essentials for Women & Men Green
Lankaiva$12.9939 rev
Food Journal Diary 52 Sheets Spiral Bound Meal Planner Healthy Eating Tracker-Protein Calories Carbs Fat Water Tracker Food Log for Weight Loss & Fitness Daily Nutrition Diary
Gethelud$6.7397 rev
Trending
90-day click momentum180 Pages Food Diary & Symptom Log Book Meals Bowel Movements Sleep Tracking with Bristol Stool Chart Daily Food Journal and Gut Health Tracker for IBS Low FODMAP Allergies & Intolerance
OKIO$8.035.0★
Clever Fox Food Journal - Daily Food Diary Meal Planner to Track Calories & Nutrients Weight Tracker Notebook A5 (Mystic Blue)
Clever Fox$24.894.5★
Kerixi Food Diary and Symptom Log For Tracking Three Meals A Day Sleep Bowel Movements etc/Journal Symptoms Tracker Spiral Bound
Kerixi$7.924.5★
Food Diary & Symptom Log Book Daily Food Journal & Gut Health Tracker for IBS Low FODMAP Allergies & Intolerance 2-Page Layout for Meals Sleep Mood Bowel Movements Fiber Sugar & Blood Pressure Keto Paleo Whole30 A5 Spiral Planner
mqajdv$10.844.5★
Food Journal Diary 52 Sheets Spiral Bound Meal Planner Healthy Eating Tracker-Protein Calories Carbs Fat Water Tracker Food Log for Weight Loss & Fitness Daily Nutrition Diary
Gethelud$6.734.4★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“EASY TO USE”
“Good buy for the money”
“Good quality”
“I really like the compact size”
“This item is better than I had expected”
“This is laid out well”
“very well organized”
“The compact size is ideal, offering the perfect balance of portability and functionality”
“It has columns for everything I need to track”
“I loved the color”
What buyers complain about
“Price is just a little high for the value”
“pages start falling out”
“Needs improvement”
“This one is still a little bigger than Id like. wanted something unobtrusive and comfortably portable”
“Print is very light hard to read”
“The pages were thin”
“Color of cover is diff as in pic on Amazon”
“I saw the critique that there is not enough space to write”
“I do wish the design on the inside was a bit different”
“I never felt strongly encouraged to stick with it long-term”
Top return reasons
Common questions
- Is food journal profitable to sell on Amazon United States?
- The niche generates $280K/yr across 21 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -15.9%. Flapen's verdict: Skip it (47/100).
- How competitive is the food journal niche?
- 16 brands and 20 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in food journal?
- Top complaints mined from reviews: Value For Money, Paper Quality, Quality-Overall. The return rate is 2.1%.
- When does demand for food journal peak?
- Demand peaks in Jan; the busiest month runs 1.8× the quietest.
- What does it cost to enter the food journal niche?
- Listings span $6.73–$24.89; the average listing price is $12.87 (sweet spot $15–$100). The average incumbent carries 945 reviews — the moat a new listing must climb.
Related niches in Office Products
- 59book lovers giftsWorth a look
- 59book accessoriesWorth a look
- 60bulk bindersWorth a look
- 60magazine bagWorth a look
- 60teacher bookmarkWorth a look
- 60transparent dried flower bookmarksWorth a look