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end of life planner
Worth a lookShows a sweet-spot price point ($17.05 avg), but soft demand (-18.5% this quarter) keeps it on the watch list.
Avg price
Great$17.05avg listing price — sweet spot $15–$100
Price range
Great$6.81–$42.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 6% kills the launch gate
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Good$519K$519K/yr · 814K searches
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,535.38avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-18.5%90-day search growth — must beat 0% to launch