55
yellow throw pillow
Worth a lookShows a fragmented shelf (top 5 take 21% of clicks), but soft demand (-8.2% this quarter) keeps it on the watch list.
Competition
Great21%top-5 click share — an open shelf
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Price range
Great$4.75–$48.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.07avg listing price — sweet spot $15–$100
Returns
Good2.0%return rate — above 5% kills the launch gate
Market size
Okay$250K$250K/yr · 750K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad9,597.19avg incumbent reviews — the moat a new listing must climb
Growth
Bad-8.2%90-day search growth — must beat 0% to launch
Signals No Dominant Brand