47
wine candle
Skip itA small market ($57K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$22.10avg listing price — sweet spot $15–$100
Price range
Great$7.22–$72.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Okay3,234.55avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.0%90-day search growth — must beat 0% to launch
Market size
Bad$57K$57K/yr · 90K searches