35
window scarf
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.55avg listing price — sweet spot $15–$100
Price range
Good$6.14–$36.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,552avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.7%90-day search growth — must beat 0% to launch
Returns
Bad8.7%return rate — above 5% kills the launch gate
Market size
Bad$32K$32K/yr · 261K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Signals High Returns