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window air conditioners
Launch itA $24.0M/yr market growing +188.7% this quarter with returns at 2.3% — clears our launch bar.
Market size
Incredible$24.0M$24.0M/yr · 9.5M searches
Growth
Incredible+188.7%90-day search growth — must beat 0% to launch
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great39%top-5 click share — an open shelf
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Good967.95avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Avg price
Okay$235.88avg listing price — sweet spot $15–$100
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Price range
Bad$58.25–$512.98cheapest to priciest tracked listing — scored on the share inside $15–$100