Skip to content
39

white velvet curtains

Skip it

High returns (16.1%) — this niche doesn't clear our bar today.

Market size 7Growth 18Conversion 16Competition 62Returns 0Price range 93Avg price 95Brand share 76Review moat 65Quality gap 40

Avg price

Incredible$32.38

avg listing price — sweet spot $15–$100

Price range

Great$14.17–$49.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Review moat

Good896.56

avg incumbent reviews — the moat a new listing must climb

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-14.6%

90-day search growth — must beat 0% to launch

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$29K

$29K/yr · 71K searches

Returns

Bad16.1%

return rate — above 5% kills the launch gate

Trend