50
white balloons
Worth a lookShows searches that convert (13.4% search→purchase), but prices mostly outside the sweet spot ($4.33–$9.17) keeps it on the watch list.
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Market size
Good$737K$737K/yr · 777K searches
Growth
Good+26.4%90-day search growth — must beat 0% to launch
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.3%return rate — above 5% kills the launch gate
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,939.1avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.07avg listing price — sweet spot $15–$100
Price range
Bad$4.33–$9.17cheapest to priciest tracked listing — scored on the share inside $15–$100