29
washington capitals
Skip itSoft demand (-62.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$35.79avg listing price — sweet spot $15–$100
Price range
Incredible$23.32–$45.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good645.67avg incumbent reviews — the moat a new listing must climb
Returns
Good2.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$82K$82K/yr · 128K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad97%top-5 click share — a locked-up shelf
Growth
Bad-62.0%90-day search growth — must beat 0% to launch
Signals Low Review Barrier