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vietnamese coffee drip
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Good2.1%return rate — above 5% kills the launch gate
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$12.05avg listing price — sweet spot $15–$100
Market size
Okay$225K$225K/yr · 383K searches
Review moat
Okay2,274.6avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.2%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Price range
Bad$8.45–$15.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand