52
tub topper
Worth a lookShows a sweet-spot price point ($27.70 avg), but soft demand (-12.8% this quarter) keeps it on the watch list.
Avg price
Incredible$27.70avg listing price — sweet spot $15–$100
Price range
Great$8.72–$59.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good643.83avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Market size
Okay$243K$243K/yr · 325K searches
Returns
Okay3.9%return rate — above 5% kills the launch gate
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-12.8%90-day search growth — must beat 0% to launch