46
truck blanket
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Brand share
Great44%top-5 brand share — no brand owns this niche
Avg price
Great$21.47avg listing price — sweet spot $15–$100
Price range
Great$9.92–$64.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.0%return rate — above 5% kills the launch gate
Review moat
Okay2,112.34avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-14.3%90-day search growth — must beat 0% to launch
Market size
Bad$32K$32K/yr · 46K searches
Signals No Dominant Brand