43
treasure map
Skip itA small market ($58K/yr) — this niche doesn't clear our bar today.
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.7%return rate — above 5% kills the launch gate
Avg price
Good$12.95avg listing price — sweet spot $15–$100
Review moat
Good1,266.06avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Price range
Good$4.30–$28.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+20.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Market size
Bad$58K$58K/yr · 76K searches