Skip to content
56

tiki mask

Worth a look

Shows a sweet-spot price point ($48.91 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 78Conversion 24Competition 78Returns 64Price range 53Avg price 94Brand share 61Review moat 92Quality gap 42

Avg price

Great$48.91

avg listing price — sweet spot $15–$100

Review moat

Great154.8

avg incumbent reviews — the moat a new listing must climb

Growth

Great+68.6%

90-day search growth — must beat 0% to launch

Competition

Great37%

top-5 click share — an open shelf

Returns

Good2.4%

return rate — above 5% kills the launch gate

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Price range

Good$6.74–$167.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$43K

$43K/yr · 45K searches

Products