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throw pillows
Worth a lookShows a $8.0M/yr market, but weak search conversion (1.4%) keeps it on the watch list.
Market size
Incredible$8.0M$8.0M/yr · 37.3M searches
Competition
Great33%top-5 click share — an open shelf
Avg price
Great$15.09avg listing price — sweet spot $15–$100
Price range
Good$5.98–$28.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad13,391.1avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale