67
tension rods 24-36
Launch itA $1.5M/yr market growing +13.6% this quarter with returns at 4.8% — clears our launch bar.
Competition
Great27%top-5 click share — an open shelf
Market size
Great$1.5M$1.5M/yr · 1.1M searches
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Brand share
Great55%top-5 brand share — no brand owns this niche
Price range
Great$6.45–$44.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.51avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+13.6%90-day search growth — must beat 0% to launch
Returns
Okay4.8%return rate — above 6% kills the launch gate
Review moat
Bad5,449.23avg incumbent reviews — the moat a new listing must climb