35
sunbeam electric blanket twin
Skip itSoft demand (-75.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$45.93avg listing price — sweet spot $15–$100
Price range
Incredible$30.59–$64.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,871.83avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf
Returns
Bad5.7%return rate — above 5% kills the launch gate
Market size
Bad$87K$87K/yr · 33K searches
Growth
Bad-75.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Returns