40
strawberry blanket hoodie
Skip itSoft demand (-56.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$28.19avg listing price — sweet spot $15–$100
Price range
Great$9.05–$50.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,022.5avg incumbent reviews — the moat a new listing must climb
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$17K$17K/yr · 114K searches
Growth
Bad-56.8%90-day search growth — must beat 0% to launch
Signals No Dominant Brand