40
stainless steel roasting pan
Skip itSoft demand (-24.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$60.17avg listing price — sweet spot $15–$100
Review moat
Good845.64avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Price range
Good$20.49–$177.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Market size
Okay$203K$203K/yr · 163K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Returns
Bad5.6%return rate — above 5% kills the launch gate
Growth
Bad-24.6%90-day search growth — must beat 0% to launch