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50

spongebob balloons

Worth a look

Shows a thin review moat (363 avg reviews), but soft demand (-3.0% this quarter) keeps it on the watch list.

Market size 28Growth 24Conversion 67Competition 58Returns 75Price range 72Avg price 62Brand share 60Review moat 82Quality gap 24

Review moat

Great363.13

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.0%

return rate — above 5% kills the launch gate

Price range

Good$5.26–$39.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Avg price

Good$13.47

avg listing price — sweet spot $15–$100

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$119K

$119K/yr · 146K searches

Growth

Bad-3.0%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Search terms