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sparklers for cake
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Good$4.01–$39.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,223.79avg incumbent reviews — the moat a new listing must climb
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.48avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Market size
Bad$45K$45K/yr · 162K searches