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souffle dish

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A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 11Conversion 34Competition 40Returns 58Price range 81Avg price 89Brand share 40Review moat 43Quality gap 20

Avg price

Great$20.45

avg listing price — sweet spot $15–$100

Price range

Great$3.57–$68.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.7%

return rate — above 5% kills the launch gate

Review moat

Okay2,245.12

avg incumbent reviews — the moat a new listing must climb

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-28.1%

90-day search growth — must beat 0% to launch

Market size

Bad$28K

$28K/yr · 50K searches

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