69
smokeless ashtray
Worth a lookShows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible$23.66avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great44%top-5 brand share — no brand owns this niche
Price range
Great$5.57–$105.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Market size
Good$582K$582K/yr · 473K searches
Review moat
Good1,020.53avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.1%90-day search growth — must beat 0% to launch