48
small french press
Skip itSoft demand (-13.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.72avg listing price — sweet spot $15–$100
Price range
Great$8.08–$48.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay4.2%return rate — above 5% kills the launch gate
Market size
Okay$164K$164K/yr · 129K searches
Review moat
Bad7,546.31avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.7%90-day search growth — must beat 0% to launch