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silver candles
Skip itPrices mostly outside the sweet spot ($4.97–$10.91) — this niche doesn't clear our bar today.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Returns
Good2.4%return rate — above 5% kills the launch gate
Review moat
Good1,485.75avg incumbent reviews — the moat a new listing must climb
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Bad$84K$84K/yr · 122K searches
Growth
Bad-7.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.50avg listing price — sweet spot $15–$100
Price range
Bad$4.97–$10.91cheapest to priciest tracked listing — scored on the share inside $15–$100