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shower caddy
Launch itA $21.6M/yr market growing +5.2% this quarter with returns at 3.0% — clears our launch bar.
Market size
Incredible$21.6M$21.6M/yr · 26.8M searches
Avg price
Great$19.66avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Great$6.78–$53.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Returns
Okay3.0%return rate — above 6% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+5.2%90-day search growth — must beat 0% to launch
Review moat
Bad4,901.91avg incumbent reviews — the moat a new listing must climb