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shag rug 9x12
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Competition
Great30%top-5 click share — an open shelf
Avg price
Good$152.23avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Returns
Okay3.1%return rate — above 5% kills the launch gate
Market size
Okay$167K$167K/yr · 244K searches
Review moat
Bad6,750.34avg incumbent reviews — the moat a new listing must climb
Price range
Bad$39.49–$372.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-21.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price