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55

scrying mirror

Worth a look

Shows a sweet-spot price point ($29.17 avg), but a small market ($76K/yr) keeps it on the watch list.

Market size 19Growth 59Conversion 19Competition 63Returns 82Price range 67Avg price 95Brand share 67Review moat 91Quality gap 43

Avg price

Incredible$29.17

avg listing price — sweet spot $15–$100

Review moat

Great184.33

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.6%

return rate — above 5% kills the launch gate

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Price range

Good$9.73–$136.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Growth

Good+34.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$76K

$76K/yr · 174K searches

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Reviews