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saucier
Skip itPrices mostly outside the sweet spot ($18.48–$761.61) — this niche doesn't clear our bar today.
Review moat
Good579.56avg incumbent reviews — the moat a new listing must climb
Market size
Good$583K$583K/yr · 292K searches
Avg price
Good$142.86avg listing price — sweet spot $15–$100
Growth
Okay+17.3%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.5%return rate — above 5% kills the launch gate
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$18.48–$761.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price