42
sage incense sticks
Skip itPrices mostly outside the sweet spot ($5.26–$15.45) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$183K$183K/yr · 155K searches
Growth
Okay+2.6%90-day search growth — must beat 0% to launch
Avg price
Okay$9.34avg listing price — sweet spot $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,172.87avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Price range
Bad$5.26–$15.45cheapest to priciest tracked listing — scored on the share inside $15–$100