48
sage green duvet cover
Skip itWeak search conversion (1.1%) — this niche doesn't clear our bar today.
Avg price
Great$50.22avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Price range
Good$19.70–$136.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$237K$237K/yr · 438K searches
Returns
Okay4.6%return rate — above 5% kills the launch gate
Review moat
Bad6,352.28avg incumbent reviews — the moat a new listing must climb
Growth
Bad-3.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Signals High Price