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river light wok
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great337.8avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$90.02avg listing price — sweet spot $15–$100
Price range
Good$69.19–$117.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad7.6%return rate — above 5% kills the launch gate
Competition
Bad84%top-5 click share — a locked-up shelf
Growth
Bad-25.0%90-day search growth — must beat 0% to launch
Market size
Bad$38K$38K/yr · 57K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand