39
red sheets
Skip itA deep review moat (98,885 avg reviews) — this niche doesn't clear our bar today.
Avg price
Great$21.88avg listing price — sweet spot $15–$100
Price range
Great$11.23–$38.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Market size
Okay$171K$171K/yr · 264K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Review moat
Bad98,885.17avg incumbent reviews — the moat a new listing must climb