44
rectangle vase
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.73avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Review moat
Great381.18avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.74–$43.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good69%top-5 brand share — brands hold most of the demand
Growth
Bad-16.0%90-day search growth — must beat 0% to launch
Returns
Bad7.5%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$20K$20K/yr · 125K searches
Signals High Returns