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rabbit decor
Skip itSoft demand (-88.6% this quarter) — this niche doesn't clear our bar today.
Brand share
Incredible24%top-5 brand share — no brand owns this niche
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$18.54avg listing price — sweet spot $15–$100
Price range
Great$6.05–$56.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great488.03avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.3%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$79K$79K/yr · 428K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-88.6%90-day search growth — must beat 0% to launch
Signals No Dominant Brand