72
purple graduation decorations class of 2023
Worth a lookShows demand growing +140.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+140.7%90-day search growth — must beat 0% to launch
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.51avg listing price — sweet spot $15–$100
Review moat
Good716.51avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.89–$26.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$177K$177K/yr · 158K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality