57
purple bathroom rug set
Worth a lookShows a sweet-spot price point ($21.86 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$21.86avg listing price — sweet spot $15–$100
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Price range
Great$7.94–$43.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$307K$307K/yr · 667K searches
Returns
Okay3.4%return rate — above 5% kills the launch gate
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Review moat
Bad12,572.22avg incumbent reviews — the moat a new listing must climb
Signals No Dominant Brand