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pumpkin pecan waffles candle
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$24.69avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Review moat
Great339.54avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.83–$72.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+67.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$33K$33K/yr · 82K searches