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pokemon birthday party supplies
Launch itA $2.1M/yr market growing +20.2% this quarter with returns at 0.7% — clears our launch bar.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Incredible$2.1M$2.1M/yr · 2.5M searches
Review moat
Great311.06avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.29avg listing price — sweet spot $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Price range
Good$2.45–$34.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Growth
Good+20.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality