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67

plastic pumpkins

Worth a look

Shows demand growing +363.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 40Growth 100Conversion 7Competition 92Returns 24Price range 82Avg price 89Brand share 96Review moat 72Quality gap 76

Growth

Incredible+363.4%

90-day search growth — must beat 0% to launch

Brand share

Incredible32%

top-5 brand share — no brand owns this niche

Competition

Great23%

top-5 click share — an open shelf

Avg price

Great$20.57

avg listing price — sweet spot $15–$100

Price range

Great$2.86–$76.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good631.72

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$208K

$208K/yr · 1.8M searches

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Products