57
plastic dinnerware set
Worth a lookShows a sweet-spot price point ($28.34 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$28.34avg listing price — sweet spot $15–$100
Price range
Great$14.08–$43.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Brand share
Good60%top-5 brand share — brands hold most of the demand
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good1,303.27avg incumbent reviews — the moat a new listing must climb
Market size
Good$348K$348K/yr · 661K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+4.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand